Optimal Advisory

M&A Advisory

Mergers & Acquisition Advisory

Business Sale and Buying Services

Specialists in Engineering, Industrial & Wholesale Businesses, valuations from $5m to $100m.

Contact Us on 0418 597 120

Whether you're planning a sale, buying or simply assessing market conditions, we provide clear guidance on process, pricing, timing and opportunities.

We help owners achieve premium outcomes through disciplined, structured M&A processes.

See Deals of Interest with Prices

Established 2006 | Melbourne Based | Service all States

Why Clients Choose Optimal

Strategic M&A advisory for mid‑market businesses across Australia.

Australia‑Wide Sell‑Side Coverage

Businesses sold in all Australian states to local and international buyers.

Strategic Buy‑Side Search

Access to an extensive range of targeted acquisition opportunities.

Deep Industry Networks

Wide industry relationships supported by a curated national database.

Hands‑On Deal Execution

Direct, active sales approach with transactions managed from start to completion.

Mid‑Market Focus

Business values typically ranging from $5m to $100m+.

Maximise Value, Minimise Risk

Experienced advisory to protect value.

About Optimal

Specialists in managing the sale and acquisition of Mid‑Market Industrial, Engineering, Technology and Wholesale Businesses.

Deep Sector Expertise

We are not a generalist brokerage. Optimal focuses exclusively on mid‑market industrial, engineering, manufacturing, technology and wholesale businesses — sectors in which we have worked, owned, managed and successfully sold asnd bought businesses. We understand how these businesses operate, their margins, costs, customers, suppliers and competitors, the sale process and marekts in which they operate. We speak the same language!

Structured, Confidential & Evidence‑Based

Industrial and technical businesses require a disciplined approach that protects confidentiality while presenting the business with clarity and credibility. Our process manages information flow strategically — safeguarding staff, customers, suppliers and competitive position while enabling serious buyers to progress with confidence.

Strategic Buyers, Better Outcomes

We maintain strong relationships with strategic acquirers, private groups, listed companies and private equity investors across Australia. This ensures your business is positioned in front of buyers who understand your sector, value your capability and can recognise the long‑term opportunity.

Client Testimonials

Laser 3D sold to Stratco

I would like to thank you for your efforts in brokering the sale of Brian’s, my business partner, and my companies, Laser Imaging Pty Ltd and Laser3D (SA) Pty. Ltd. We were both impressed by the time you took to fully understand not only our financials but also the fundamentals of our operations in all… Read more “Laser 3D sold to Stratco”

Realtime Group sold to RCF Jolimont

I was introduced to Jonathan Seddon of Optimal through a referral from a third party in 2019. Optimal specializes in mergers and acquisitions of high technology companies. I was immediately impressed with Jonathan’s thoroughness and deep understanding of the market. His research identified very good prospects for the sale our business and we finally settled… more “Realtime Group sold to RCF Jolimont”

Getting the beast Price is Important

Process is Key — We Manage the Sale from Start to Closing. Deals take time however Optimal has developed an accelerated sale process

Preparing

  • Understanding your Business, its Financials, Services, Products, Technology and Markets
  • Developing Marketing Plans
  • Preparing an Information Memorandum
  • Establishing a Secure Data Room
  • Assembling an Experienced Deal Team

Active Marketing

  • Establishing Strategic & Financial Buyers Lists
  • Marketing actively
  • Qualifying Prospective Buyers
  • Communicating effectively with Decision Makers

Completion

  • Negotiating Offers
  • Structuring the Deal effectively
  • Reviewing Documentation
  • Guiding Due Diligence
  • Managing the Sale from Start to Closing

Acquisition Searches

Deep Experience Identifying Opportunities and Managing the Entire Acquisition Process. Buying busienss is a time consuming and resource intesnive process, we can make it happen.

Targeted Search

  • Designing and executing structured acquisition searches
  • Identifying on‑market and off‑market opportunities
  • Engaging owners and advisors confidentially

Strategic Assessment

  • Evaluating strategic, operational and financial fit
  • Analysing risks, synergies and integration considerations
  • Supporting valuation and decision‑making

Acquisition Management

  • Managing negotiations and communication
  • Coordinating due diligence and advisors
  • Guiding the process through to completion

Understanding Your Requirements

Proven Process – Reducing Stress – Increasing Success

Discovery

We take the time to understand your goals, constraints, and desired outcomes.

Strategy

We develop a tailored approach aligned with your objectives and market conditions.

Execution

We manage the entire process end-to-end, ensuring clarity, momentum and results

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M&A Insights and Recent M&A Deals
 

Contact
Jonathan Seddon: +61 418 597 120
Simon Wilson: +61 425 833 631
email: info@gotoOptimal.com.au